Yatsen Holding Limited
Yatsen Holding Limited (NYSE: YSG) is trading at $2.58, about ₹248 at today's USD/INR rate, as of 25 Sep 2026, 3:02 PM ET, up 4.03% today. Indian residents can buy Yatsen from India on Paasa under the RBI's Liberalised Remittance Scheme.
Quote
Today's low
$2.58
Today's high
$2.64
52 week low
$2.15
52 week high
$9.41
YSG opened at $2.58, closed previously at $2.48, and has traded between $2.15 and $9.41 over the past 52 weeks.
About
Yatsen Holding Limited, operating with its subsidiaries, is a prominent player in the beauty industry within the People's Republic of China. The company specializes in the creation and distribution of a diverse array of beauty items, marketed under well-known brands such as Perfect Diary, Little Ondine, Pink Bear, Abby's Choice, Galánic, DR.WU, Eve Lom, and EANTiM. Its extensive product catalog encompasses color cosmetics for eyes, lips, and face, alongside a variety of skincare and nail care solutions. Additionally, Yatsen offers essential makeup accessories and tools, including brush sets, cotton pads, compact mirrors, and sponges. Beyond these, the company provides curated product kits and other unique offerings like fragrances, beauty devices, and colored contact lenses. These products are made available to consumers through both traditional brick-and-mortar retail outlets and robust online sales channels. Founded in 2016 and headquartered in Guangzhou, China, the company officially adopted the name Yatsen Holding Limited in January 2019, having previously been known as Mangrove Bay Ecommerce Holding (Cayman).
Key statistics
Avg. volume
130.99K
Market cap
$241.54M
P/E Ratio
-7.98
Price-to-sales ratio
0.36
Enterprise value
CN¥1.50B
Free cash flow yield
-8.54%
Debt-to-equity ratio
0.22
Return on equity
-7.20%
ROIC
-9.66%
Beta
-1.54
Dividend yield
0.00%
Last dividend
$0.00
Financial overview
Revenue
CN¥4.18B
Earnings per share
-CN¥0.84
Free cash flow
-CN¥138.46M
Net profit margin
-4.63%
Gross margin
77.63%
EBITDA
CN¥56.08M
Revenue growth
21.49%
Similar securities
This is not an investment recommendation
How to buy Yatsen from India
Indian residents can buy Yatsen shares through Paasa in four steps. Funds leave India under the RBI's Liberalised Remittance Scheme and the shares are held in your own name with Interactive Brokers.
Open a Paasa account
Complete digital KYC with your PAN, Aadhaar and address proof. Your brokerage account is opened in your own name with Interactive Brokers.
Add funds under LRS
Transfer INR from your Indian bank account. Your bank reports the remittance under the RBI's Liberalised Remittance Scheme and converts it to US dollars.
Search for Yatsen and place an order
Find Yatsen by name or by its ticker, YSG, and choose an order type. You can buy by amount or by quantity — fractional shares mean there is no minimum trade size. Yatsen trades 7:00 pm – 1:30 am IST; orders can only execute during that window.
Track holdings and download tax reports
Follow your Yatsen position in USD and INR. Yatsen pays no dividend today, so your filing is the capital-gains statement plus the Schedule FA holding line.
Read the full guide: how to invest in Yatsen from India
Trading and taxes when buying Yatsen from India
Trading and limits
- Trading hours
- 9:30 am – 4:00 pm ET
- LRS limit
- $250,000Per financial year, under the RBI's Liberalised Remittance Scheme.
Tax for Indian residents
- TCS on remittance
- 20%Collected by your bank on LRS remittances above ₹10 lakh in a financial year. The TCS is adjustable against your income-tax liability.Adjusting TCS against your tax
- Capital gains in India
- 12.5% or slab rateGains on shares held for more than 24 months are long-term and taxed at 12.5%. Gains on shares held for 24 months or less are short-term and taxed at your income-tax slab rate.Capital gains explained
- Dividends
- NoneYatsen does not currently pay a dividend. If it starts, dividends are taxed at your slab rate in India.Dividend tax explained
Custody. Shares are held in your own name at Interactive Brokers LLC and are SIPC-insured up to $500,000 in total, including $250,000 for cash.
FAQs
Can Indian residents buy Yatsen stock?
Yes. Yatsen (YSG) has been listed on the New York Stock Exchange since 2020, in the Household & Personal Products industry, and Indian residents can buy it through Paasa. You fund the account from your Indian bank under the RBI's Liberalised Remittance Scheme and the money is converted to US dollars. Shares are held in your own name at Interactive Brokers LLC and are SIPC-insured up to $500,000 in total, including $250,000 for cash.
How much does one Yatsen share cost in rupees?
One Yatsen share is $2.58 — about ₹248 at a USD/INR rate of 96.02 on 24 Sep 2026. Both the Yatsen price and the rupee rate move during the day, so the rupee cost changes with them.
What are the LRS and TCS rules for buying Yatsen from India?
Remit up to $250,000 per financial year under the RBI's Liberalised Remittance Scheme (LRS). Banks collect 20% tax at source on LRS remittances above ₹10 lakh in a financial year; the TCS is adjustable against your income-tax liability. FX and the LRS declaration are handled by your bank when you fund your account.
Can I buy whole shares of Yatsen?
Yes. One Yatsen share is $2.58, and you can buy as many whole shares as you like. You can also buy by amount rather than by quantity: there is no minimum trade size, and Paasa supports fractional investing in Yatsen.
How are gains on Yatsen shares taxed in India?
The US does not levy capital gains tax on shares for Indian residents, so the tax is an India-side one. Gains on shares held for more than 24 months are long-term and taxed at 12.5%. Gains on shares held for 24 months or less are short-term and taxed at your income-tax slab rate. The gain is computed in rupees using the USD/INR rate on the purchase and the sale date, so the rupee move counts alongside the Yatsen price. Paasa issues a capital-gains statement for your return.
Does Yatsen pay a dividend?
No. Yatsen does not currently pay a dividend, so holding it produces no dividend income to declare in India. If it starts paying one, the Indian treatment is the usual one — dividends are taxed at your slab rate in India — and Paasa's dividend report would show the gross amount and any tax withheld.
When can I trade Yatsen from India?
The New York Stock Exchange trades 7:00 pm – 1:30 am IST in Indian time, so the close lands after midnight. The window shifts to 8:00 pm – 2:30 am IST when the US is on standard time. Orders can only execute during that window.
Is Yatsen a United States company, and does that change how it is taxed?
Yatsen trades on the New York Stock Exchange in US dollars, but the company is domiciled in China. Yatsen trades as an American Depositary Receipt rather than an ordinary share. Some non-US companies list in the US through American Depositary Receipts, which can carry dividend withholding at the company's home-country rate. Your India-side capital-gains treatment is the same either way.
Do I have to declare Yatsen shares in my Indian tax return?
Yes. Foreign shares held on 31 March must be reported in Schedule FA of your Indian income-tax return. Paasa gives you a Schedule FA-ready statement listing your Yatsen holding, its cost and its closing value.
How do I sell Yatsen and bring the money back to India?
You sell during market hours (7:00 pm – 1:30 am IST) and the proceeds settle in USD in your Paasa account. From there you can hold the balance, reinvest, or repatriate. Funds can be withdrawn in any currency to any bank account in your own name. Whether the sale is short- or long-term is decided by the 24-month holding period.