Amplify Online Retail ETF
Amplify Online Retail ETF (AMEX: IBUY) is an exchange-traded fund listed on NYSE Arca, trading at $70.80 (about ₹6,662 a unit) as of 12 Nov 2026, 3:56 PM ET. It has an expense ratio of 0.65% and holds 78 securities. Indian residents can buy IBUY through Paasa under the RBI's Liberalised Remittance Scheme.
Quote
Today's low
$70.80
Today's high
$71.97
52 week low
$58.08
52 week high
$77.24
IBUY opened at $71.65, closed previously at $72.12, and has traded between $58.08 and $77.24 over the past 52 weeks.
About
The Amplify Online Retail ETF (IBUY) strives to mirror the price movements of the EQM Online Retail Index, prior to the deduction of fees and operational expenses. This benchmark index is made up of a broad, international assortment of publicly traded companies that generate a substantial portion of their income from the digital retail industry, encompassing traditional e-commerce, online travel services, virtual marketplaces, and integrated multi-channel retail approaches.
Key statistics
Expense ratio
0.65%
Assets (AUM)
$110.0M
Holdings
78
NAV
$70.95
Avg. volume
13.77K
1-year price change
-5.06%
5-year price change
-37.32%
Price change excludes dividends.
Top 10 holdings
IBUY holds 78 securities in total. These 10 are 27.5% of the fund.
Where the money is invested
Sectors
Countries
How to buy IBUY from India
Indian residents can buy IBUY units through Paasa in four steps. Funds leave India under the RBI's Liberalised Remittance Scheme and the units are held in your own name with Interactive Brokers. Read the full guide: how to invest in IBUY from India
Open your Paasa account
KYC takes a few minutes: PAN, Aadhaar and address proof. Your brokerage account is opened in your own name with Interactive Brokers.
Add funds from your Indian bank account
Remit up to $250,000 a year under the RBI's Liberalised Remittance Scheme. Your bank converts the rupees to US dollars at its rate on the day you remit.
Search IBUY and buy
Find the fund by its ticker, IBUY, on NYSE Arca, and place your order. Fractional units are available and there is no minimum trade size, so you can buy by amount.
Track holdings and download tax reports
Follow your IBUY position in USD and INR, and use Paasa's capital-gains and dividend statements when you file your Indian return.
Trading and taxes when buying IBUY from India
Trading and limits
- Trading hours
- 9:30 am – 4:00 pm ET
- LRS limit
- $250,000Per financial year, under the RBI's Liberalised Remittance Scheme.
Tax for Indian residents
- TCS on remittance
- 20%Collected by your bank on LRS remittances above ₹10 lakh in a financial year. The TCS is adjustable against your income-tax liability.Adjusting TCS against your tax
- Capital gains in India
- 12.5% or slab rateGains on foreign ETF units held for more than 24 months are long-term and taxed at 12.5% without indexation. Gains on units held for 24 months or less are short-term and taxed at your income-tax slab rate.Capital gains explained
- Dividends
- Slab rateIt pays the dividends from its holdings out to you in cash, and dividends are taxed at your slab rate in India. The US withholds tax on dividends paid to Indian residents at the treaty rate; Paasa files Form W-8BEN for you, and the tax withheld can generally be claimed as a credit in India.Dividend tax explained
- US estate tax
- May applyUS-situs assets such as US-listed shares can be exposed to US estate tax for non-US persons.US estate tax calculator
FAQs
What is the IBUY price today?
Amplify Online Retail ETF (IBUY) last traded at $70.80 on NYSE Arca, as of 12 Nov 2026, 3:56 PM ET. That is ₹6,662 a unit at the 12 Nov 2026 USD/INR rate.
When does IBUY trade, in Indian time?
NYSE Arca trades 8:00 pm – 2:30 am IST, so the close lands after midnight. The window shifts to 7:00 pm – 1:30 am IST when the US is on daylight time. Orders can only execute during that window.
How big is IBUY, and what does it cost to hold?
Amplify Online Retail ETF manages about $110.0M. Its expense ratio is 0.65% a year, deducted inside the fund. It launched in 2016.
What are IBUY's largest holdings?
The top three are Figs Inc (2.8%), MSC Industrial Direct Co Inc (2.8%) and Airbnb Inc (2.8%). IBUY's 10 largest positions make up 27.5% of the fund.
Does IBUY pay dividends?
Yes. IBUY is a distributing fund and pays the dividends from its holdings out in cash. In India they are taxed at your slab rate. The US withholds 25% tax on dividends before they reach you; Paasa files Form W-8BEN for you, and the tax withheld can generally be claimed as a credit when you file in India.
How are gains on IBUY taxed in India?
Units held for more than 24 months are long-term and taxed at 12.5% without indexation; units held for 24 months or less are taxed at your income-tax slab rate. The gain is worked out in rupees, so the currency move counts.
Can I buy fractional units of IBUY?
Yes. You can buy IBUY by amount rather than by whole unit, and there is no minimum trade size.
How has IBUY performed?
IBUY's price is down 5.1% over the past year and down 37.3% over five years. These figures are price change only and exclude dividends; past performance does not guarantee future returns.